Blueprints

Cassa was built on 15+ years of experience helping brands, platforms, and startups design the systems that keep customers happy. Here are a few stories from our work in customer success and account management, showing how structure, insight, and empathy can scale impact.

From Chaos to Consistency: Leading a Global CS Team

Amy Cass 10/9/25 Amy Cass 10/9/25

From Chaos to Consistency: Leading a Global CS Team

Building frameworks that empower team excellence

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Rebuilding Trust with Critics

Amy Cass 10/9/25 Amy Cass 10/9/25

Rebuilding Trust with Critics

Turning your harshest critics into biggest advocates

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Driving New Revenue from Existing Accounts

Amy Cass 10/9/25 Amy Cass 10/9/25

Driving New Revenue from Existing Accounts

Turning renewals into expansion opportunities

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Managing Million-Dollar Relationships

Amy Cass 10/9/25 Amy Cass 10/9/25

Managing Million-Dollar Relationships

Strategic account management at enterprise scale

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Growth Through Strategic Upselling

Amy Cass 10/9/25 Amy Cass 10/9/25

Growth Through Strategic Upselling

Transforming existing clients into growth engines

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Managing Global Revenue

Amy Cass 10/9/25 Amy Cass 10/9/25

Managing Global Revenue

Building efficient CS operations across three continents

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21 Features in 12 Months: When CS Drives Product

Amy Cass 10/9/25 Amy Cass 10/9/25

21 Features in 12 Months: When CS Drives Product

Turning customer feedback into competitive advantage

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