Campaign Architecture + Audience Research & Personas
Campaign Architecture: Strategic blueprint for your paid social program including KPIs, audience targeting strategy, full-funnel campaign structure, creative messaging direction, testing framework, and budget allocation.
Audience Research & Personas: Deep research into target audience behaviors and interests, translated into ready-to-use custom, lookalike, and retargeting audiences in your ad account.
Campaign Architecture + Audience Research & Personas
Campaign Architecture: Strategic blueprint for your paid social program including KPIs, audience targeting strategy, full-funnel campaign structure, creative messaging direction, testing framework, and budget allocation.
Audience Research & Personas: Deep research into target audience behaviors and interests, translated into ready-to-use custom, lookalike, and retargeting audiences in your ad account.
